COVID Bike Diaries - Velocio

For Episode No. 3 of our COVID Bike Diaries we hear from the cycling apparel brand, Velocio, on how they will donate 100% of proceeds from their latest project to relief efforts for those who are suffering most during this difficult time.

Today, Velocio launches the 2020 Unity Jersey to benefit efforts battling COVID-19. Founded in 2017 with the goal to “Make a difference at least in some small way,” Velocio’s Unity project develops a new jersey annually that speaks to a chosen initiative, an issue that requires the world to come together to work for a greater good.

100% of the profits from Unity Jersey sales are donated to charities that embody their mission. The 2020 effort will support three non-profit organizations. Save the Children / No Kid Hungry, Project C.U.R.E. and The Corona Virus Relief Fund, all crucial nonprofits aimed at stemming the impact of COVID-19.

“The design of this year’s Unity Jersey is inspired by images of Dutch tulip fields taken from above: broad swaths of color so artful and impacting they inspire awe. Yet standing alone in each field, it’s impossible to see the effect of each individual tulip. There’s merely the flower or row of flowers in front of you.”

The pre-order opens April 2, 2020 and closes May 1, 2020. Velocio encourages those unable to purchase the jersey to consider donating to the charities directly.